ASSIGNMENT
Coming out of a successful holiday season, eBay challenged Agency.com to create a campaign that would tap into the uniqueness of eBay to inspire users to refresh and renew pieces in their everyday lives that they may not have thought about.  We were guided to think along the lines of “what’s old to one person is new to somebody else.”

SOLUTION (This campaign is currently running.)
Agency.com created a campaign that illustrates how the consumer add color and excitement to his/her life by “adding a little eBay.”  For example, a drab dining room is transformed into an elegant eating area with the addition of a tablecloth and curtains, and an outdated home office is brought to life with accessories.